The attention economy, from the buyer's seat
The internet is sold out. So you rent attention until you own it.
Every feed, every search result, every inbox is paid for now. This is a working notebook on buying attention from the platforms - the pixels, the bids, the creative - and slowly building the kind of audience you don't have to rent twice.
- Third-party trackers on this site
- 0
- Field notes so far
- 01
- Event ID for pixel and server
- 1 shared
- To read, no sign-up
- Free
Two things live here.
The notebook
Field notes
The pixels and Conversions API plumbing, the media-buying math, and the slow work of turning rented reach into an audience that's yours. One useful thing at a time.
The tracker
Clean signal
One small script for your site. Page views and the events you choose go to the Meta pixel and the Conversions API under one shared event ID, so nothing counts twice - with a health view of match quality and deduplication.